Vanpowers, a popular e-bike brand, teamed up with its offline partner store in California, Crazy Bear Bikes, to host an exciting test ride event on April 23rd. The event drew a large crowd of cycling enthusiasts who got to try out various types of e-bikes from Vanpowers. The riders were impressed by the unique designs and capabilities of each model, especially the new Urban Glide, which made its debut at the event. This upcoming e-bike won unanimous praise for its unisex design and superior performance.

At the event site, riders got to try out the City Vanture, Vanpowers' best-selling road bike; the Manidae, their powerful eMTB; the Seine, their retro-style model; and their new e-bike. Brand representatives also provided professional guidance for the participants, helping them familiarize themselves with the bikes as well as their speed, handling, comfort level, and so on. Additionally, each participant received a gift and an exclusive coupon, and entered to win the ultimate prize—a $1699 e-bike. The atmosphere at the event was very lively, and the participants expressed their appreciation for Vanpowers and their e-bikes.

The Urban Glide stole the show at the test ride event, delivering an impressive performance that left riders in awe. This new e-bike combines ergonomically crafted comfort with cutting-edge technology, making it the ideal choice for e-bike enthusiasts. One rider, Jason, commented that it was the smartest e-bike he had ever ridden, as it not only provided a comfortable and user-friendly experience, but it also satisfied his aesthetic tastes. "I believe that this e-bike's outstanding performance will make it Vanpowers' star product," he said.

The test ride event was a resounding success, earning Vanpowers more recognition as well as bringing joy to the participants. Although the new e-bike has yet to be on the market, Vanpowers' test ride page has already opened the channel for individual test ride reservations at partnered stores, allowing interested people to experience this latest product in advance.

"This isn't the first or last time we host a test ride. Our test ride event program is a very meaningful project that we'll be continuing with in the foreseeable future to allow more people to experience the joy and convenience of e-bikes," said the Vanpowers marketing team.

TCL, a Global top 2 TV brand, has announced a new partnership with Arsenal Football Club. The collaboration will give Arsenal supporters in the UK, Middle East and Africa more opportunities to engage with the club, while also increasing TCL's expanding footprint in sport by becoming the club's Official Regional Consumer Electronics Partner in those markets.

With a mission to Inspire Greatness, TCL understands the impact sport has on people around the world and the new partnership aims to engage supporters around their common passion for football.

TCL will provide Arsenal supporters with exclusive club content and exciting deals on a product range including TVs, white goods and home appliances. Supporters will have the opportunity to participate in competitions and games with the lucky winners receiving official Arsenal gifts and merchandise. TCL will also invite its customers to watch live matches at Emirates Stadium as well as meet and greets with current players and legends.

"We are thrilled to partner with Arsenal Football Club, one of the most prestigious football clubs in the world," said Sunny Yang, General Manager TCL Middle East and Africa. " This partnership will allow us to bring our innovative and high-quality products to Arsenal's passionate and loyal supporter base in the Middle East, Africa and the UK. Our values of progression, positivity and inspiration are aligned to those of Arsenal and we're excited to work together to engage supporters around the world in their common love for football."

Juliet Slot, Arsenal's Chief Commercial Officer, said: "We are delighted to welcome TCL to our family of partners. This partnership represents an exciting opportunity for both Arsenal and TCL to engage with our supporters in the Middle East, Africa and the UK. We look forward to working closely with TCL to bring the best viewing experience to our fans in the region."

Leaders On and Off the Field – The Powerful Pairing of Technology and Sports

TCL recognizes that TVs have the unique ability to connect and inspire people around the world, by immersing them in the action that unfolds on screen. Of all the TV content available, there is undeniably something magical about watching live sport and feeling the exact same emotion that millions of other viewers across the world are feeling at the same time. With its range of XL screens measuring up to 98", TCL ensures consumers never miss a moment of the action and makes them feel like they are right there on the sidelines.

About TCL

TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development and manufacturing of consumer electronics products ranging from TVs, audio and smart home appliances.

Since 2021, Reckitt's brand Dettol has collaborated closely with the Hong Kong Rugby Union to support world-class sporting events, and the brand is proud to be the Official Hygiene Partner of the Cathay/HSBC Hong Kong Sevens again this year. Although Hong Kong is moving into a new post-pandemic phase, the general public remain conscious of hygiene awareness. Dettol will help implement enhanced hygiene protocols for spectators to support this first mask-off rugby international tournament in Hong Kong since the pandemic. With no social distancing measures in effect, the tournament will see 16 men's teams and 12 women's teams from across the world battle it out over three days to a full house of up to 40,000 spectators from 31 March to 2 April 2023.

"At Reckitt, we seek out new opportunities to build shared success with our partners. It is our great honour to collaborate with the Hong Kong Rugby Union again to protect all fans attending the Hong Kong Sevens tournament so that everyone can fully enjoy the three-day event. With mass events returning to the city, the level of hygiene and health will remain a priority for many as the population has become accustomed to it." said Boudewijn Feith, General Manager, Hong Kong/Taiwan at Reckitt.

"As one of the world's most trusted disinfectant brands, Dettol will continue to protect everyone's best moments with our expertise to help Hong Kongers safely embrace this new post-pandemic phase, that is free from masks and social distancing measures."

Dettol will promote positive public hygiene practices and provide easy access to its widely trusted hygiene and disinfectant products throughout the tournament, keeping with Reckitt's purpose of pursuing a healthier and cleaner world built on the foundation of good hygiene.

Safeguarding People's Health with Dettol's Trusted Products

Throughout this international rugby celebration, Dettol will provide onsite hygiene protection by placing Dettol hand sanitiser stations at 75 key locations across the Hong Kong Stadium, including concourse, entrances, security check zones and executive suites. This level of protection is important to ensure the safe and confident entrance into a new phase of hygiene behaviour at mass participation events. The deployment of Dettol's sanitising stations will also help the spectators maintain good hygiene and stay healthy amid the cold and flu season.

"We are excited to welcome a full house of nearly 40,000 fans back at the Stadium as we bring the flagship event back in full swing this year. The crowd can enjoy every game to the fullest with all social distancing measures being lifted, and our partnership with Reckitt and Dettol is instrumental to the event's success. We look forward to achieving another milestone together following our successful partnership last November," said Bryan Rennie, General Manager of Commercial and Business Development of the Hong Kong Rugby Union.

Globally, Dettol has partnered with many leading organizations and supported major events worldwide, including the Birmingham 2022 Commonwealth Games, the English Football Association (FA), Cricket Australia, Hilton Hotels, British Airways, SF Express, Deliveroo, and Uber Taxi to deliver its brand purpose of protecting what people love.

STAIDIUM U.S., a company that specializes in using artificial intelligence (AI) to deliver automated live sports streaming, announced today a new agreement with the St. Louis Sting Hockey Club for the 2023-24 season. The Sting is a Tier 2 amateur hockey club consisting of nine teams based in St. Louis (Missouri, USA).

The agreement calls for the STAIDIUM OTT platform to deploy its self-developed and fully-automated cameras in the Sting’s home ice rink. Using artificial intelligence (AI), these cameras will be able to follow the action in the rink, capture and analyze the video in real-time and add viewer-friendly graphic packages and statistical overlays — all without any manual oversight. This will enable St. Louis fans, family members, coaches and scouts to watch professionally-polished sports broadcasts of the Sting’s games no matter where in the world they are.

The STAIDIUM platform also plans to deliver highlight clips of each game and player, as well as real-time statistics and state-of-the-art analytics, intended to both enhance the viewing experience for fans at home and help Sting coaches, scouts and players gain a competitive edge.

“We are excited to have the STAIDIUM streaming platform to deliver our games to our parents and fans,” said St. Louis Sting Hockey Club General Manager Dennis Coon. “At the same time, having the AI analytics and coaching tools at the disposal of our coaching staff is a huge win as well. As an organization, the St. Louis Sting prides itself as a true developmental program to help our players get to the next level. Our agreement with STAIDIUM helps us advance that initiative.”

“We are very happy to be affiliated with a first-class organization like the St. Louis Sting,” said Dave Cochran, Managing Director, STAIDIUM US. “We look forward to assisting in the development of elite level hockey players while delivering a best-in-class streaming service.”

About SPORTTOTAL AG/STAIDIUM U.S.:

STAIDIUM U.S. is a subsidiary of SPORTTOTAL AG (ISIN: DE000A1EMG56), headquartered in Cologne (Germany). SPORTTOTAL AG is a technology and media company on a growth path in the rapidly scalable digital business with streaming platforms, in the high-margin international project business, as well as in the live events business. The company, which was founded in 1979, operates a high-traffic portal through sporttotal.tv, with strong growth for online sport videos and live streaming. The company equips sports clubs with self-developed camera technology which enables sports events to be transmitted live in a high quality and fully automatically on sporttotal.tv. SPORTTOTAL AG’s service portfolio also comprises the technical equipping of racing circuits and sports facilities, as well as the production and marketing of sports events such as the ADAC TOTAL 24-Hour Race at the Nürburgring. In addition, SPORTTOTAL AG operates with its Deutsche Telekom-powered Mediahouse “FORTY10” linear TV channels and just successfully broadcasted the FIFA World Cup for MagentaTV.